PHNOM PENH, February 15, 2026 — The atmosphere at De Montfort University Cambodia (DMUC) was electric yesterday as the International Foundation Year (IFY) students stepped out of the library and into the “boardroom.”
In a high-stakes business pitch competition, these aspiring entrepreneurs presented original concepts to a panel of experts, proving that they have the grit and strategic thinking required for the global marketplace.
From Concept to Keynote
The business pitch is a cornerstone of the DMUC IFY program. It requires students to synthesize everything they have learned across multiple modules:
- Market Research: Identifying a gap in the Cambodian or global market.
- Financial Planning: Calculating startup costs, revenue streams, and break-back points.
- Communication Skills: Delivering a persuasive “elevator pitch” under pressure.
Professional Perspectives
A highlight of the event was the presence of a special guest judge from the professional sector. This collaboration between academia and industry is a hallmark of the DMUC experience, ensuring that student feedback is grounded in current market realities rather than just textbook theory.
The judges looked for three key elements in every pitch:
- Innovation: Is the idea solving a real problem?
- Feasibility: Can this business actually survive in the 2026 economic climate?
- Team Dynamics: How well did the group handle “tough questions” during the Q&A?
Why the Foundation Year Matters
At Schools Cambodia, we often see students rush into degrees without a clear path. DMUC’s IFY program serves as a critical bridge. Events like this pitch day build the soft skills—confidence, public speaking, and resilience—that are essential for success in a full Bachelor’s degree and beyond.
Congratulations to all the IFY students who stepped up to the mic yesterday!
